Cosmetics Essays & Research Papers

Name: Abdullah Al-Shuraim ID: 0804461 Group: S3G7 Instructor: Brian Thompson Contents * Executive Summary: 3 * Overview of non-food Halal product: 11 * Overview of Avon Cosmetics Company: 13 * Avon Products: 15 * Some of Avon Products: 16 * Potential Product Summary 20 * Process for Halal Certification 21 * The procedure to make it a Halal Product is: 22 * The procedure of Halal Certificate: 23...

============  Introduction MAC stands for Make-up Art Cosmetics. It was a company created in 1984, in Toronto Canada by Frank Toskan and Frank Angelo. Estee Lauder now owns the company, as of 1998. It is premiere cosmetics line, with products that glamorous and often bold looks. The ranges of products are intended to complement all skin tones, and it's original committed to cruelty-free standards. motto remains: All ages, all races, and all sexes. The company is also Brand History...

Cosmetic product Cosmetic product and personal care are products are protected by strong recruitments and these are the basic need of human being and these are the essential value that can be need in any level of life either in direct way or either in the the form of daily needs Nowadays these are the value in the form of business now cosmetics industry are grooming in many ways either in the way of business in small way or either a way of big enterprise .cosmetic industry are the form of...

 MAC Cosmetics MAC Cosmetics (formerly Make-up Artist Cosmetics; stylized M·A·C) is a manufacturer of cosmetics headquartered in New York City. MAC Cosmetics Type Subsidiary Industry Consumer goods Founded 1984 Headquarters New York City Key people Frank Toskan Frank Angelo Products Cosmetics Parent Estée Lauder Companies M·A·C store in the SM Aura Premier mall in Bonifacio Global City, Metro Manila,Philippines. M·A·C counter at department...

MGMT 4842 Group Case 2 Retail Specialty Cosmetics Industry Analysis March 19, 2012 TABLE OF CONTENTS Industry Type Degree of Industry Concentration Opportunities and Threats Opportunities Threats Past and Projected Market Growth Rate Competitive Analysis New Entrants Substitutes Rivalry within the Industry Suppliers Buyers Driving Forces Analysis Industry Key Success Factors Financial...

MISCALIBRATIONS WITH COSMETICS 1 ! ! ! ! ! ! ! Miscalibrations in Judgments of Attractiveness with Cosmetics9 Emily Cappon Fashion Institute of Technology, New York Reaction Paper, SS 131 35 ! MISCALIBRATIONS WITH COSMETICS 2 ! ! Abstract Cosmetics have been used by women since the Ancient Egyptians to enhance their beauty. But do they actually work and make a women look more attractive to others, especially the opposite sex? In this research paper, they investigated observer perceptions...

 Chemistry and cosmetics Cosmetics have been around since almost the beginning of time. Egyptian women used kohl to darken their eyelids, Cleopatra was even said to have bathed in milk to achieve a soft smooth completion. In Greece, women used lead carbonate (a white powder) to obtain a pale complexion, which probably wasn’t worth it seeing how it cost them their lives! Anyway, cosmetics are no modern phenomenon! Today it is a big business, making about $12...

Research Report on Lakme Strategies to Retain its Market Share A Project Report Submitted in Partial Fulfillment of award of MBA Degree Project Guide Prof. Siraj Bloch Submitted by: Ekta Sheth Jay Lalseta 107340592050 107340592040 Submitted to: Gujarat Technological University [pic] CERTIFICATE This is to certify that Ms. Ekta Sheth and Mr. Jay lalseta , students of...

 I N T E G R A T E D M A R K E T I N G C O M M U N I C A T I O N S P L A N : M A C C O S M E T I C S Prepared for: David Marskell Prepared by:J Martin, S Clark, B Robins, N Hall-Brodie, N Arshad & K SlatteryDate:December 3, 2012Course Code:MKT 2250 Table of Contents Market Background 1 Market Analysis 1 External Influences on the Market 1 Economic Trends 1 Demographic Trends 2 Social Trends 2 Technology 3 Consumer Data 3 Competitive Analysis 3 L’Oréal 4...

Bailey Hill English 105 October 7, 2012 Dr. Graber Friend, Foe, And Everything In Between Cheerleading is a bit insane let’s just be honest about the whole situation. It is even more insane when it is competitive cheer. It is different than high school in the sense that we do not cheer for a sport. There is a lot going on when getting ready, girls are applying a hefty amount of lipstick, it borders on looking like we are a bunch of clowns. Next is the eye makeup, well lets just say it...

|Beauty & personal care sector | | | | | | |Haitong International Research | |[pic]...

The History of Cosmetics. When is comes to ‘Cosmetic chemistry’ I think about .... what it is made up of: colour, preservatives, natural ingredients and what is best for the consumer. The latest edition of the Cosmetics Toiletries and Fragrance Association (CTFA) Dictionary lists more than 10,000 raw materials. Every year, hundreds of new ingredients are added to the list of those that have been used for centuries. Some materials used today can be traced to 11,000 B.C.E. in the animal...

AVON -STUDY CASE- Analiza contextului global al afacerilor prin prisma factorilor de impact asupra industriei cosmeticelor The cosmetic industry is one of which products tend to be countercyclical. Demand for such products normally remains constant and unaffected by economic distress. The color cosmetics are predicted to see a slowdown in volume demand. A growing trend in the cosmetic industry is the introduction of ‘green’ products. More than one in seven (16%) of global beauty products...

Clare Lozano September 1, 2008 FND151 Week 2 Assn 3 Project Part Two: Know and Anticipate Brand: M.A.C. Cosmetics Secondary Research URL: http://www.sokissandmakeup.com/the-history-behind-mac-cosmetics-inc/ Relevant Demographic Data: The information above describes the history and vast array of products that MAC Cosmetics carries. It was originally developed for makeup artists but has since grown and no captures the attention of consumers who crave a variety of items and...

Luxor Cosmetics Case Luxor Cosmetics is in a difficult situation in which changes need to be made. There a few items that need immediate attention. Per an evaluation of the account balance trends, their inventory only increases every year, for example: Lipstick’s inventory increase is about 20% per year; Nail Polish increase is about 20% per year, leveling out at $11 million in 2009 -2010. Their Creams inventory remains constant, since the cream’s market is a totally different concept, it...

INTRODUCTION Fast moving consumer goods (COSMETICS) Fast moving consumer goods are any type of goods that are designed to attract consumers and promote a rapid volume of sales even while providing those goods to consumers at very affordable prices. Goods of this type are often non-durable, meaning that they are quickly consumed and require frequent replenishment by making additional purchases. Due to the nature of this type of consumer packaged goods, sales volume is normally very high and...

Global Cosmetics Manufacturing Industry Over the past five years, the Global Cosmetics Manufacturing industry has experienced steady growth. According to IBISWorld industry analyst Nikoleta Panteva, "The past five years have been no exception, despite declining per capita disposable income in key markets." Industry Analysis & Industry Trends: The global cosmetics industry is broken down into six main categories; skincare being the largest one out of them all, accounting for 31 percent...

| MAC Cosmetics | Introduction to Business | | Tauneisha Renae Taylor | 3/30/2011 | Company Overview and History MAC is a cosmetic company that was founded in Toronto, Canada by make- up artist Frank Toskan, and his business partner Frank Angelo. The Estee Lauder Company Inc. owns MAC. MAC stands for Make-up Art Cosmetics, and was originally sold to make-up artists. But now, the cosmetics are also sold to anyone who wants to buy it. * In 1984 the first MAC store opened in...

MONDIDO, Raphie Z EMG111-B22 DRAFT 1 - Market Offering and Market Analysis (sections I & II) I. INTRODUCTION (at least 3 pages) A. The Company – nature of business operations and target markets Makeup and other cosmetic products has been a necessity to some women. Most women believe that by the power of makeup & cosmetics, their beauty is enhanced and gives them a confidence boost. In the industry of consumer goods of cosmetics, MAC (stands for Makeup Art Cosmetics) Cosmetics is a line...

Wearing Makeup Christopher Bobadilla COM/172 June 3, 2012 Cyril Kellet Wearing Makeup Makeup has been around for thousands and thousands of years. The use of makeup has evolved from the Egyptians, to the Romans, to Europeans, and so on until presently. From the very first dynasty of Egypt, women would use unguent that hydrated the skin and helped avoid wrinkles. Roman women used kohl make their eyelashes and eyelids darker. In the European Middle Ages, Women believed that acquiring...

Canadian and French men’s consumption of cosmetics: a comparison of their attitudes and motivations Nizar Souiden and Mariam Diagne Laval University, Quebec, Canada Abstract Purpose – This paper aims to investigate the attitude of males toward the consumption and purchase of men’s cosmetic products. More specifically, the research intends to clarify the impact of personal variables (i.e. self-image consciousness, ageing effects, physical attractiveness, state of health), socio-cultural...

Chemistry of cosmetics Few people would whip out a chemistry set, uncork the vials, and slap the compounds on their face. Yet, millions of women and girls essentially do that every day when they unzip their makeup bags and apply lipstick, mascara, and other makeup. Like the compounds in a chemistry set, makeup consists of chemicals. Although the chemicals in cosmetic products are intended to improve the appearance of skin, lips, and lashes, some can cause adverse effects. Emulsions The...

CHEMICALS IN COSMETICS (OVERVIEW) FACTSHEET A cosmetic is a substance or preparation that is designed to be used on any external part of the human body – including in the mouth – to change the odours of the body, to change its appearance, cleanse it, keep it in good condition, perfume it or protect it. Cosmetics include soap, shampoo, moisturiser, hair dye, perfume, lipstick, mascara and many other products, but do not include products regulated as therapeutic goods (medicines). Cosmetics are...

International Marketing The Cosmetics Industry Estee Lauder vs. Shiseido Cosmetics E. Wang July 8, 2005 BSAD 491 Introduction The cosmetics business is a billion dollar industry. Every year, women are responsible for consuming millions of cosmetic products. The cosmetics industry is so large because of several factors. The media is a huge contributor to the intense pressure to look a certain way. The idea that "sex sells" is evident in gossip magazines, movies, advertisements,...

 Cosmetic Advertisements People believe cosmetic products are the answers to facial perfection. This often happens because cosmetic advertising creates an illusion that cosmetic products are the source to real beauty. People that are trying to fill that void in their lives took towards cosmetic products to fill the void. People follow cosmetic advertisements in learning that one can achieve true beauty using makeup. Cosmetic...

Introduction Current Status of the Industry in Lebanon Compared to the Middle East Nowadays the male grooming routine has changed dramatically. It no longer consists of the three S's: Shaving, Showering and Shampooing; males are becoming more interested in improving their looks. Fashion for men has been becoming more and more important in the last decade, especially in the Middle East. Today, in order to tailor the man's appearance to perfection, cosmetics companies have created a line just...

“Case Analysis of Luxor Cosmetic” REGIS UNIVERSITY Date: March 25th, 2013 Week-4 assignment MSAA 609: Cost Management Executive Summary An effective business strategy and budgeting is very essential in a manufacturing industry. A company without a proper business strategy and master budgeting plan would usually faces tremendous challenges and losses during its business operations. The importance of company’s business strategies and...

Mission Statement: “All Races, All Sexes, All Ages” conceived to embrace all consumers. To be the worlds leading make-up authority among both professional make-up artists and consumers.To meet customers need for superior quality services and to provide secure & challenging work environment for all employees. To meet everyday needs for nutrition; hygiene and personal care with brands that help people feel good, look good, and get more out of life. As an organization it commits itself to high...

Are we really a vain society? Do we really have a more-than-normal pride in our appearance? To answer that, you'd have to define normal. There's nothing wrong with being vain, as long as we don't get carried away with it. We just want to look good – to look our best. And people have been working hard at looking their best for centuries. And that's why cosmetics has such a long history. We'd like to take you through the history of cosmetics here; and let's just see how similar we are to people...

A PROJECT REPORT ON A consumer behavior study on [pic] And Its brand perception among Indian women In partial fulfillment of the requirement for the award of degree of Bachelor of business administration (BBA.) DECLARATION I do hereby declare that this piece of Project report entitled “A consumer behavior study on Lakme And Its brand perception among Indian women” for partial fulfillment of the requirements for the award of the degree of “Bachelor...

Petrochemicals in Cosmetics In a perfect world, we could easily maintain the smooth, even skin tone we're born with. But in real life, doing that is a huge challenge. Some females wear makeup to cover up acne and some just put it on to darken or lighten their features and think that they’re making their face look flawless. But what if the chemicals in the cosmetics that you’re spending your money on, is the reason you’re breaking out and gaining red marks? The question is: “What am I...

Introduction of the Company Revlon Inc. is a leading cosmetics company offering cosmetic, skin care, fragrance, and personal-care products. Revlon was formed in 1932, and started out with selling only nail enamels. Over the course of the past 75 years, Revlon has become a leading brand in the cosmetic market, recognized both in the United States and worldwide. Revlon owns popular brands such as Revlon, Charle, Mitchum, and Almay. Revlon has recently been struggling with debt, posting...

The cosmetics industry manufactures’ products that help people to achieve a way of perfecting there flaws; while also, making a hefty profit. The top competitors in the beauty industry are L’Oreal, and Estee Lauder. Beauty products such as perfumes, toiletries cosmetics, and personal grooming products are manufactured by these top five companies worldwide. The cosmetics industry is a multibillion dollar industry. The small amount of companies in this particular industry makes for less...

The cosmetics industry, traditionally believed to target women, has a new target segment: Men. No longer do cosmetics represent a `women only' market. Many players are coming up with skin care products for men. The men's personal care segment is estimated to be worth Rs 790 crore, with Gillette having a large share of the pie. Others, including Godrej, HLL and CavinKare also have a presence in the market. [pic] The growing demand for men's cosmetics inspired cosmetics majors such as...

Summary of Cosmetics Giants Segment the global Cosmetics Market The world’s best know cosmetics companies are setting their sights on a lucrative new segment: the emerging middle classes in countries such as Brazil, Russia, India, and China. Marketers LÓréal, Procter & William Lauder, president and CEO of Estée Louder, calls China a ‘$100 billion opportunity.’ Nothing that there is no ‘one-size-fits-all’ idea of beauty cosmetics marketer pride themselves on sensitivity to local cultural...

Cosmetic Market in Thailand Market Overview The overall growth potential for the cosmetic market during the 2006-2008 is expected to grow between 15-20 percent. High quality, international branded cosmetic products are expected to do better due to good brand image, brand loyalty and perception of good quality. Products from the United States are highly regarded and lead the imported market. Meanwhile competition from France, Japan, the United Kingdom and Germany is getting stronger....

Mid term précis and analysis of the cosmetic industry Prior to discussing any creative industry, it is crucial that we first define 'creativity'. Creativity refers to the course of producing something original, or in the least, with original elements. Thus, a creative industry refers to economic activities that involve the creation of new, original materials. The cosmetic industry is one of such industries, of which will be analyzed according to Richard Caves' economic properties. According to...

History and development of M.A.C It all started with two Canadians, a hair salon owner Frank Angelo and a makeup artist, named Frank Toskan, The two men started MAC in Toronto in 1984. They wanted to create cosmetic products that could withstand all the rigorous wear required to do photo shoot, such as the heat from bright lighting. Frank Toskan was the idea man in the company. Before he partnered with Angelo, he spent hours experimenting with formulas to try and create this "super makeup"...

[pic] Table of Contents 1. Mission Statement 2 2. Market Research 2 3. Customers’ Needs 4 4. Market Analysis 7 5. SWOT Analysis 9 6. Porter’s 5 Forces Model 10 7. Product – Design and Features 11 8. Benefits 13 9. Technology 15 10. Management 18 11. Marketing Strategy 23 12. Budget 24 13. Limitations 25 14. Long Term Objectives 26 15....

Table of Contents EXECUTIVE SUMMARY ................................................................................................. SITUATION ANALYSIS ................................................................................................... L’Oréal Canada – Company Profile ..................................................................... L’Oréal Paris Men Expert – Product Profile …………………………………………………… Men’s Cosmetics Market – Industry Overview ……………………………………………… Product Trends...

A Study of the European Cosmetics Industry Final Report Prepared for: European Commission, Directorate General for Enterprise and Industry Prepared by: Global Insight, Inc. October 2007 Contact Information Emilio Rossi Managing Director Business Planning Solutions, Europe Global Insight, (Italy) srl. Via S. Maria Segreta 6 20123 Milan +3902 8648 130 emilio.rossi@globalinsight.com Antonia Prlic Principal 1 Adelaide Street East Suite 2505, P.O. Box 198 Toronto, Ontario, M5C 2V9...

Research Paper! Linhan Zhang Mr. Young Grade 10 Science 24 February, 2013 Word count: 1459 Turn It In Index: 13% Zhang 1 Lead (II, IV) oxide is a pigment used in lipsticks. FDA suggested that there are 400 types of lipsticks on the market contains lead. Lead is proved to be a toxic and when a pregnant woman ingests the lipstick by accident, the lead consumed can be passed onto the infant and might cause mental retardation to the infant. The cosmetic acknowledge the existence of the lead...

INDIAN COSMETIC INDUSTRY Size of the Industry | The size of Indian Cosmetics Industry globally is $ 274 billion, while that of the Indian cosmetic industry is $ 4.6 billion. | Market Capitalization | According to analysis and figures given by the Confederation of Indian Industries (CII), the total Indian beauty and cosmetic market size currently stands at US$950 million and showing growth between 15-20% per annum. | Output per annum | Industry sources estimate a rapid growth rate of 20%...

The word “cosmetics” comes from the Greek word kosmetikos meaning “skilled in adornment” (Sage 33). The evolution of cosmetics has truly changed through the centuries. The way people wear makeup and the reasons why they wear it have changed dramatically over time. The Roman philosopher, Plautus, once wrote, “A women without paint is like food with out salt.” The attraction of a beautiful face did not appear yesterday; painted ladies and even gentlemen have been known through time in artwork and...

Marketing Planning Report Introduction This report will be based on the organisation ‘MAC Cosmetics’. This report will cover recommendations to improve competitiveness of the company as well as looking over the current environment. To accomplish this a detailed PEST and SWOT analysis will be carried out and analysed. The identification of current target segments for the company will also be carried out and a marketing mix analysis will also be undertaken to see which elements of the mix are...

INTRODUCTION COSMETICS What is a cosmetic? The literal meaning of cosmetics as defined by The Oxford English Dictionary is “Having power to adorn, embellish or beautify (esp. the complexion)”. What we learn from this definition is that: cosmetics are superficial rather than therapeutic agents. Their work is to beautify, promote attractiveness, cleanse, or alter the appearance without affecting the body’s structure. Cosmetics include a huge range of products such as Lotions Skin creams...

REPORT ON SOSO COSMETICS COMPANY Table of Contents 1. Introduction and Background to Case...........................................................................p3 2. SOSO Cosmetics Strategy.............................................................................................p3 2.1 Current Business Mission........................................................................................p3 2.2 Current Competitive...

A. Introduction to Cosmetology * Cosmetology refers to the study and practice of beauty culture. It is the professional treatment of the skin, hair, and nails. Success in beauty culture depends to a large extent upon knowing the “why” and “how of the varied services rendered to patrons Cosmetics 1. Foundation: provide the backdrop for the entire colorful facial make up artistry. The sole purpose is to give the face one even color tone. Types * Liquid: most popular type, easily...

Make-Up Art Cosmetics Make-up Art Cosmetics, also known as M.A.C. cosmetics is a highly unique corporation. Its founders and business strategies are rather simple yet extremely effective in contributing to the companies success. The company does not use any fancy business schemes and it is truly concerned with its consumers. In the beginning, the company struggled to get started, but now a multimillion dollar (and still growing) enterprise, M.A.C. probably has some of the most popular and...

Cosmetics shouldn’t be tested on animals. * Our furry little friends get to try out the newest cosmetic finds before they reach the counters of stores. Poor innocent creatures suffer for our vanity. Beauty shouldn’t be linked to pain. Change slide * Companies instead of using non-animal tests, choose to use animal tests because their results can be manipulated. * Since the 1960s, animal testing has been a routine step in getting shampoos, lipsticks, mascaras, hand lotions and...

1.1 Introduction: Pond's Cream was invented in the United States as a medicine by scientist Theron T. Pond (1800–1852) in 1846. Mr. Pond extracted a healing tea from witch hazel, with which he discovered he could heal small cuts and other ailments. The product was named "Golden Treasure", after Theron died, it would be known as "Pond's Extract". In 1846, the "T.T. Pond Company" was formed, with Pond and other business people as investors. Theron Pond's health was failing, however, so he sold...

Trends and opportunities The market The cosmetics and toiletries industry in France is estimated at A$20.1 billion in sales and can be divided into the following categories: * Beauty products 37.1 per cent * Hair products 23.3 per cent * Perfumes 19.8 per cent * Toiletries 19.3 per cent * Other 0.5 per cent The French cosmetics and toiletries market is characterised by a list of long-established companies and brands. The L'Oréal Groupe remains the...

Case summary Alfin Fragrance Inc. was a US based importer and marketer of high end French perfumes and cosmetics. The company was going to introduce an industry breakthrough product – Glycel, which was acted like an anti aging crème. The product would be demonstrated and sold at the best departmental and Glycel was expected to provide Alfin Fragrance a fortune as an annual sales of $ 30 million was expected in 1987. The industry observers speculated that Alfin Fragrance needs some external...

Dear Sir or Madam My name is___________. I am writing to express my interest in applying for a Master’s Degree in the The European Fragrance and Cosmetic Master Programs of the Group ISIPCA for the year 2011/13. What led me to apply for your position is that I have been planning a career in cosmetology industry for several years. In my eyes, cosmetic and perfume products are the best combination between art and science. My long time fascination with perfume and cosmetic is reflected in my...

The herbal cosmetics industry is “driving growth in the beauty business” in India and is expected to grow at a rate of seven percent as more people shun chemical products in favour of organic ones. “During the last decade, the herbal beauty care business has actually driven the growth of the beauty business in India. The emphasis has been on the spectacular growth of the herbal and ayurvedic beauty products business,” beauty expert Shahnaz Husain told IANS. She was the first to introduce the...

A. Business Analysis: Makeup Art Cosmetics (MAC) was founded in 1985 in Toronto by Frank Toskan and the late Frank Angelo. The BUSINESS PLAN concentrated on targeting young, fashionable females by creating cosmetic products which contain unique textures and colours. Using this strategy, the company targeted the celebrities and other cosmetic influencers to gain recognition and market share in the younger consumer market. Since its inception, the company has grown to become a...

THE HIDDEN TRUTH OF COSMETIC PRODUCTS In the United States, cosmetics are used by girls at an increasingly young age. Cosmetics are substances used to enhance the appearance or odour of the human body. Cosmetics include skin-care creams, lotions and powders. Cosmetic is also known as ‘make up’, which refers primarily to various products like branded promotional items intended to change the user’s appearance. There are two types of cosmetics, that are decorative cosmetics and care...

THE COSMETICS INDUSTRY Few cosmetic ingredients are manufactured in New Zealand, and the cosmentic industry here involves mainly blending and packaging. However a wide range of products is made by a considerable number of companies. In this article the following products are discussed: • Surfactant mixtures for cleaning - shampoos, bubble baths, facial scrubs etc. • Stabilised emulsions - moisterisers, sunscreens etc. • Concealer products - make up • Alcoholic and hydroalcoholic solutions -...

The Chemistry of Cosmetics Cosmetics are an excellent example of how discoveries in chemistry are part of our day-to-day lives. In fact, just reading the composition of any common cosmetic can become a chemistry class: water, emulsifiers, preservatives, thickeners, pH stabilizers, dyes and fragrances, combined in different ratios, for different purposes. The use of cosmetics – that is, chemical compounds to improve our appearance – is not a recent phenomenon. It is said that the Egyptian queen...

Executive summary The following report is doing about the Cosmetics industry, using a particular focus on one of its company : L’Oreal. This report will define the industry and its scope in a first time. Then, the report will determine the key strategic issues and the critical success factors facing the cosmetics industry and L’Oreal in the next five years. Next, the report will identify the organisation likely to be successfull or not, paying a particular attention to the competitive...

Mary Kay Cosmetics Company Background: Mary Kay Cosmetics, an international manufacturer and distributor of premium skin care, body care and hair care products, was founded by Mary Kay Ash in the year 1963. The company sold its products exclusively through a network of independent (self employed) women, who would cater to the customers in their homes and offices. The company did not sell its products through retail channel. In 1988, along with United States, the company had its presence...

Ethics in the Cosmetic Industry Ethics: The discipline dealing with what is good and bad and with moral duty and obligation Or The principles of conduct governing an individual or a group This definition is a general definition of ethics given in any dictionary. Ethics according to me is doing what you are doing the right way and for the right reasons. It deals not only with morality but with character… How do you behave when the lights are out? That portrays your true...

Japanese cosmetics brands sell at a discount thanks to Yen depreciation By Chris BARKER 12-SEP-2013 http://www.cosmeticsdesign-asia.com/Market-Trends/Japanese-cosmetics-brands-sell-at-a-discount-thanks-to-Yen-depreciation Japanese devaluation The Japanese government has introduced policies to devalue the Yen after 15 year of persistent deflation, vastly increasing the money supply which has causing the Yen to weaken to over 100 to a dollar for the first time in four years. Yamada talked...

VVietnams Cosmetics Market With a population of 86 million – over half aged under 30 – Vietnam in particular is an attractive market for cosmetic companies. In fact, according to business advice service Vietnam Net, approximately 90% of cosmetics sold in the country are imported. The country’s largest foreign players are South Korea (30%), the EU (23%), Japan (17%), Thailand (13%) and the US (10%), according to 2006 estimates from the US Commercial Service. Ngo Minh Phuong from the US...

L’Oreal: Introduction: The L'Oréal Group is the world's largest cosmetics and beauty company.[2] With its registered office in Paris and head office in the Paris suburb of clichy, France,[3] it has developed activities in the field of cosmetics. Concentrating on hair colour,skin care, sun protection, make-up, perfumes and hair care, the company is active in the dermatological, tissue engineering andpharmaceutical fields and is the top nanotechnology patent-holder in the United States.[4]...

ANALYSIS OF SHISEIDO The Shiseido Group was established in 1872 and is headquartered in Tokyo, Japan. The company is engaged in the cosmetics and toiletries industry. The group also has massive interests in the boutique, restaurant, salon, fine chemicals, pharmaceutical and beauty foods sectors. Shiseido is the largest manufacturer of cosmetics in Japan with more than 20 brands. The firms product offering consists of 3 product lines and these are the Skincare range, the Pureness range and the...

Global Cosmetic Industries In the world of globalization with unstable economic situation most of the investors looking for more stable market place to invest for long term. Selecting an appropriate market place with the concern of risk associate with it is a vital task for any investor. Global Cultural Revolution makes all cultural consumers to move into standardized product rather then using local products. Europe and America already achieved a well structure cosmetics and toiletries...

I. Market analysis 1. Product overview Beauté Parfaite is a product line of Vietnam, built to develop and exploit the market for male cosmetics. This is a unique product line serving male clients. With the company’s experience, Beauté Parfaite is high quality product line, in accordance with Vietnam’s consumer style. The product includes body lotion, facial cleanser, perfume and wax. With an average price level, Beauté Parfaite aims at customers who are students. Some features of the product:...

Part II. Survey A. Awareness 1) When you hear the word “cosmetic” or “make-up”, what is the first brand that comes out of your mind? _____________________________ What else? _____________________________ 2) Where did you learn these brands? __TV Commercials __Internet __Friends/ Relatives __Print Advertisements __Malls/ Department Stores __ Others, please specify 3) Have seen advertisements from the following brands? Brand Yes/ No Ever Bilena Fashion 21 Avon Beauty...

Chapter 1: Introduction 1 Introduction In this chapter, background information of the importance of CSR, especially for the cosmetics industry is revealed. In addition, the purpose and the scope of this paper are to be described too. Lastly, an overview of this paper structure is shown. 1.1 Background of the study Nowadays, CSR has become the basis on what organization do well in the rapidly changing global world. Cosmetic companies have been seen as unethical and non-environmentally...

Project Team: Seema Rao Rajendra Sonade Ashish V Gupta Batch: SMP09 Branch: Vashi  Contents LAKME Overview...................................................................3 MARKET SIZE .........................................................................5 MARKET SEGMENTATION...

A brief note on the global cosmetics industry The term ‘cosmetics industry’ usually refers to the ‘cosmetics, toiletry and perfumery’ industry. Cosmetic products perform six functions: they clean, perfume, protect, change the appearance, correct body odours and keep the body in good condition. Cosmetics, toiletries and perfumes have become an important part of every individual’s daily life and they have come to be regarded as equally important as health-related (pharmaceutical) products. On...

MENS COSMETIC MARKET 1.1. History 1.1.1 Origin of the appearance of this new market • Niche market The definition of a niche market is that the product interests just a few people. The target is represented by a limited segment and, in order for the market to be profitable, only one or two companies can be positioned on this specialized segment. In the market of hygiene and beauty for men, and especially in the cosmetics, the offer has been ignored by the cosmetics brand for a long...

The Indian cosmetics industry has witnessed rapid growth over the last couple of decades. With every passing year, the range of cosmetic and beauty products in India has widened tremendously. Beauty product manufacturers in India have mostly been catering to the great demand for cosmetics and toiletries that fall into the low- or medium-priced categories as the greatest demand in India always revolves around economically priced products. Recent cosmetics business market analysis reveals that...

Introduction Global economy had experienced the worst recession in decades during 2008 till 2009 (Nouriel, 2009). Fear and panic were surrounded among people. During those days, the main headline of newspaper is about share market decreasing, industrial growth decreasing, and overall instability of the economy. Rumors are thick and flying, as a result, it create more fear among people and households about their savings and hard earned income. Most countries are affected by the recession,...

1. Introduction In the following part, the background of LUSH Company and its products will be given. Company background History LUSH is an internationally recognized cosmetics retail corporation producing and selling handmade beauty products. With its roots in the 1970s, LUSH Company has grown to over 700 shops in 43 countries by 2011 (lush.co.uk). In the early 1970s, Mark Constantine, the original founder together with Elizabeth Weir established wholesale soaps and cosmetics company...

M.A.C. COSMETICS | CREATED BY: | Lecturer: | Due Date: | THE MARKETING MIX THE MARKETING MIX MAC COSMETICS History M·A·C Cosmetics, was founded in Toronto, Ontario, Canada by Frank Toskan and Frank Angelo in 1985. The first U.S M·A·C store opened in 2003, in Greenwich Village, New York. The company's products were initially specifically designed for professional make-up artists, but are now sold to consumers worldwide. Products The collection includes blush, eye shadow,...

Carlina Cosmetics is a Spain based manufacturer cosmetics. The founder is Mr. Wenthworth Miller who started the business in 1948. The principles of the business are design, manufacture and distribute cosmetic products. The products are classified into 6 major categories; deodorant, gel, shampoo, eau de cologne, perfume and floral scent. In 1960s, foreign company started to enter the market but at that time Carlina Cosmetics was not yet affected. In 1963, Carlina Cosmetics launched its best...

Global Cosmetics Industry The cosmetics industry represents one of the most profitable and fast growing market segments in the United States in the past 50 years with cumulative sales of over $32 billion in 2005. The top players in the industry are L'Oreal followed by Procter & Gamble, Unilever, Shiseido, Johnson & Johnson, Avon, Revlon, Estee Lauder, Coty Inc, and Elizabeth Arden. The industry product categories are identified as cosmetics, hair care, skin care, sun care and perfume, which...

Running Head: Makeup Makeup 15TH JULY 2009 Today, makeup has become a hot topic among society. Almost everyone applies make-up on their faces. Everyone knows that women apply makeup the most, but not men. Do really only females can do make-up or apply makeup?...

China’s cosmetics market, 2011 February 2012 Li & Fung Research Centre In this issue: I. II. Industry overview Competitive landscape p. 3 p.18 p.30 p.45 III. Latest developments IV. Snapshots of sub-sector performance 2 I. Industry Overview (1) Market Size (2) Retail price of cosmetics (3) Distribution channels 3 Growth of China’s cosmetics retail value accelerated in 2011 According to the National Bureau of Statistics of China (NBS), retail sales of cosmetics...

The Cosmetics and Toiletries Industry Product Coverage The Cosmetics and Toiletries Industry has a wide array of products which can be determined as of the following: Baby care; Bath and shower products; Colour cosmetics; Deodorants; Depilatories; Fragrances; Hair care; Men's grooming products; Oral hygiene; Premium cosmetics; Skin care; Sun care The Cosmetics and Toiletries Industry in the Philippines The Industry as a Whole The Philippines is a country...

Rutendo Nhandara Emerging Themes – Mr Muyaka 2014 INDUSTRY PROFILE – THE COSMETICS INDUSTRY The Cosmetics Industry, also known as the “Beauty Industry” has gone through dramatic changes in the last 20 years. In the last two decades, the global Cosmetics Industry has shown growth of 4.5% a year on average. This stable and continuous growth shows resilience even in negative economic conditions. The Cosmetics Industry was affected by the 2009 recession but recovered in 2010 as the global...

 Global and Domestic Impacts of the Cosmetic Industry Among the Asia Pacific markets, Vietnam is the fastest growing market. Vietnamese consumers have recently been exposed to more disposable income and a higher standard of living. According to the Euromonitor’s report in 2008, Vietnam has a market value more than 70 billion US dollars. It is reported that approximately 90-95 percent of the market for international cosmetics products in Vietnam is centered on cosmopolitan areas of the...

Advertising Cosmetics in The Modern World While working at John Bull during the Christmas break I learned a lot about what women bought. Surprisingly, it was never the fancy bags or watches nor the extravagant perfumes but the makeup items were very popular. I guessed that there must have been a correlation between the many cosmetic company’s ads that were displayed on the walls outside the building and the sale of the products. The ads made various women feel as if these...

 Marketing Plan for Cosmastay by Marshall Cosmetics Proposed by: Donna Marshall Submitted to: Professor Kevin Kelsmark Date: September 15, 2012 Table of Contents Page 1. Background 4 2. Strategic Focus and Plan 4  Mission Statement 4  Goals 5  Competitive Advantage 5 3. Situation Analysis 6  SWOT Analysis 6  Competitor Analysis 7  Company Analysis 8  Customer Analysis 8  Customer Analysis 8 • Industry Analysis…………………………………………………………………….8 4....

Abstract M.A.C cosmetics started as a small business and has grown into a multimillion dollar organization. They are innovative and organized and promote customer service. There products are of the best in the industry and are reasonably priced. You can find M.A.C all over the world and being marketed by tons of well known celebrities. They focus on working together as teams and promote employees to think outside the box. Not only is the organization extremely successful but it is incredibly...

Cosmetics industry in Pakistan The cosmetics industry developed rapidly soon after the creation of Pakistan. In the Indo-Pak Sub-continent, use of dies cosmetic materials like henna, ritha, sekakai (for washing hair), Mutlani clay, Beri ke patte (plum leaves) Mash ki Dal (black lentil) hair-oils, gewari (aloe vera) arq-e-gulab (rose water) olive and almond oil, sandalwood, ubtan, kajal (kohl) surma (antimony) and many such materials have been in use by women since may centuries and are still in...

[pic] M•A•C (Makeup Art Cosmetics) Today, the cosmetic industry is a very innovative and competitive industry where product innovation and brand image is the key to success. One of the world’s cosmetics leading brands nowadays is M•A•C, standing for Makeup Art Cosmetics. The purpose of this essay is to present M.A.C’s branding strategies and it differentiation to the competitors. Brand Overview Makeup Art Cosmetics or M•A•C is one of the world’s fastest growing cosmetic brands....

[pic] “All Races, All Sexes, All Ages” [pic] Makeup Art Cosmetics SWOT-analysis Executive Summary This report is to find out what M·A·C’s strengths, weaknesses, opportunities and threats are. The research question is stated like: Should M·A·C adapt their promotional tools in the Dutch market in order to increase their sales and brand awareness? After analyzing the external and internal environment, it became clear what the strengths, weaknesses, opportunities and threats...

CHAPTER- 1 EXECUTIVE SUMMARY Cosmetic products play an essential role in everyone's life. They range from make-up, skincare and perfumes, to personal hygiene such as shampoos and soaps. The cosmetic market is driven by innovation as they constantly add new features to their existing products and it is a highly competitive market where more choice, greater efficacy and better results are expected by customers. In the current globalised world where the demographics of Western countries change,...

OPPORTUINITY OR THREAT DEMOGRAPIC (O) Men say no to body hair. The attitude of men towards the purchase and consumption of cosmetic products have changed. This is an opportunity because it will give rise to a new consumer group for the cosmetic industry. (O) Application of anti-aging cream demonstrated improvement in depth of wrinkles. The positive feedback from the users reveals the usefulness and efficiency of the product. Thus they will continue to use...

COSMETICS C osmotics are substances used to enhance the appearance or odor of the human body. Cosmetics include skincare creams, lotions, powders, perfumes, lipsticks, fingernail and toe nail polish, eye and facial makeup, permanent waves, colored contact lenses, hair colors, sprays and gels, deodorants, baby products, bath oils, bubble baths, bath salts, butters and many other types of products. A subset of cosmetics is called "make-up," which refers primarily to colored products intended...

Makeup Art Cosmetics Inc., more commonly known as MAC Cosmetics, is a popular high-end personal care brand that markets to women. In fact, it is so popular and prestigious in the celebrity world that it has been mentioned in pop songs, such as "Unpretty" by TLC. The MAC brand is exclusively sold in department stores and on the Web. You will not find it at discount outlets or drug stores. Beginnings: Two Canadians, a hair salon chain owner and a makeup artist, named Frank Angelo and Frank...

ABSTRACT : Innovation is one of the most important issues in business research today. It has been studied in many independent research traditions. Our understanding and study of innovation can benefit from an integrative review of these research traditions. In so doing, various topics of consideration have been identified and studied. Consumer response to innovation, Organizations and innovation, which are increasingly important as product development becomes more complex and tools more...

Discover the expert in you. How to Launch Your Own Cosmetics Company Billions of dollars flood the cosmetics industry each year. Creams, lotions, lipsticks and mascaras come in an endless variety to meet the desires and needs of every type of consumer. What satisfies the consumer searching for organic or natural products may not satisfy one looking for scientifically-driven, cutting-edge ingredients. If you enjoy cosmetics, and have an entrepreneurial spirit, ingenuity, style and...